Sunday, June 05, 2005

Star Wars Fans Boost Narnia Sales

From Library Journal:

"Never underestimate the power of The Force: the Midas touch of Star Wars has carried over to C.S. Lewis. Fans flooding theaters to see Star Wars: Episode III; Revenge of the Sith, which earned more than $500 million worldwide its first two weeks, viewed a preview trailer for the forthcoming feature film adaptation of Lewis's Chronicles of Narnia: The Lion, the Witch, and the Wardrobe. As a result, Barnes & Noble reports that, since Sith's May 19 opening, sales for the Lewis book have risen sharply. The one-volume edition jumped to number 40 on the bookseller's Top 100 list, while the seven-volume boxed set moved to number 58. The Narnia film opens December 9."

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